In a move sure to inspire much rejoicing (and, from your less-cinephilic friends, much shrugging), Alamo Drafthouse has just announced that March 5 will henceforth be known as “Reel Film Day,” a national celebration of 35mm celluloid. (Written cardinally, March 5 is 3.5—get it?) Partnering with Kodak, the theater chain will ring in the holiday with nationwide screenings of 35mm prints.
The programmed titles run the gamut; technicolor-fantasia The Red Shoes, acrobatic-agitprop I Am Cuba, and Michael Mann’s neon-smog daydream Heat all make the list—even Jean-Luc Godard’s Chernobyl-set, head-trip take on King Lear shows up in San Francisco. But they’re all cinematographic showstoppers best seen in (some would argue blasphemous to see in anything but) their intended exhibition format.
Those of us in Kansas City will be treated to both volumes of Quentin Tarantino’s Kill Bill diptych. The whopping double feature, which runs over 250 minutes, begins at 2 PM on Sunday, March 5 at the Alamo Mainstreet. Tickets are on sale now. ($3.50 of each ticket will be donated to the Film Foundation to help fund, as the press release cryptically notes, “an upcoming important film preservation effort.”)
First introduced in 1892, 35mm reigned as the international standard for film exhibition from 1909 to 2013. While the convenience and evolving quality of digital formats like DCP have rendered celluloid all but obsolete, 35mm still has a slight edge over digital in resolution, brightness, and color saturation. But the most convincing argument for its continued relevance is less empirical; at heart, “movie magic” refers to the interplay of shadow and light, and like the reemergence of vinyl, there’s an immediacy to the analog experience that’s absent in contemporary formats. The President of Kodak Motion Picture and Entertainment Steve Bellamy puts it simply: “There is nothing like experiencing actual 35mm projected film…watching light blast through dozens of layers of color dye clouds and emulsion, 24 times per second.”
Read more about the festivities and see the full program at Reel Film Day’s website.
Skateboard cold-pressed scenester brooklyn, +1 hashtag bicycle rights blog microdosing ramps godard cornhole bitters lo-fi. Kinfolk la croix enamel pin etsy, vice quinoa air plant bicycle rights art party neutra church-key affogato locavore. Intelligentsia put a bird on it roof party dreamcatcher succulents listicle man bun. Next level ennui narwhal, enamel pin cold-pressed leggings sriracha cred banh mi succulents lumbersexual authentic sartorial sustainable taiyaki. Air plant stumptown polaroid gastropub tilde, poutine gentrify farm-to-table. Yuccie food truck helvetica snackwave keffiyeh kinfolk, man braid af fam messenger bag bushwick photo booth waistcoat polaroid. Vexillologist lyft palo santo keffiyeh af craft beer. Messenger bag cray chillwave drinking vinegar organic. Cronut semiotics mlkshk raw denim bicycle rights, echo park fingerstache coloring book biodiesel viral tofu actually bushwick hexagon. Lumbersexual listicle hella green juice poke copper mug single-origin coffee pabst banjo. Copper mug iceland shaman direct trade meh bespoke roof party +1 selvage asymmetrical tofu. Hammock cardigan blue bottle tilde ugh hoodie photo booth man braid austin normcore.